Facebook Marketing Strategy in 2026: My Practical Growth Framework for Businesses and Personal Brands
Facebook Marketing Strategy in 2026: My Practical Growth Framework for Businesses and Personal Brands By Vishal Parihar Facebook is still one of the most underestimated growth platforms in 2026. While many marketers shifted attention to newer platforms, I have consistently seen Facebook generate strong results for personal brands, real estate businesses, and service providers when […]
Why PPC Campaigns Overspend Even With Target ROAS or CPA (And How to Control It)
One of the most common concerns advertisers face in performance marketing is unexpected overspending — even when campaigns are running with target ROAS or target CPA bidding. At first glance, this feels like automation failure. But in reality, overspending usually happens because advertisers misunderstand how budgets and bidding goals actually work inside auction-based ad platforms […]
Snapchat CEO Slams Teen Social Media Ban — A Risky Move for the Digital Generation?
As governments across the world explore stricter regulations on teen social media access, the debate between online safety and digital freedom is intensifying. Recently, Snapchat CEO Evan Spiegel criticized Australia’s new teen social media restrictions, calling the approach incomplete and potentially ineffective. In an opinion piece published in the Financial Times, Spiegel argued that banning […]
Meta–NVIDIA Partnership: Why This AI Move Matters (My Perspective as a Performance Marketer)
As someone deeply involved in performance marketing, AI automation, and digital growth, I closely track infrastructure-level AI developments — not just tools. Recently, Meta Platforms announced a long-term partnership with NVIDIA, and in my opinion, this is not just another tech collaboration. This is a signal of where the internet, marketing, and digital products are […]
Vishal Parihar — Real Estate Performance Marketing Expert in India (2026)
In today’s digital-first property market, real estate companies need more than just advertising — they need predictable lead-generation systems. Across India, builders and developers are increasingly working with performance marketers who understand real estate funnels, buyer psychology, and conversion optimization. One of the emerging names in this space is Vishal Parihar, known for helping property […]
Paid Media Marketing In 2026: What I’m Changing And Why It Matters
Paid Media Marketing In 2026: What I’m Changing And Why It Matters Paid media hasn’t slowed down — it’s matured. Over the last year, I’ve seen paid campaigns become less about manual control and more about how well marketers understand systems, signals, and intent. Platforms like Google, Meta, and Microsoft are pushing deeper into AI-driven […]